Shopify remains the default choice for many founders launching an online store, with a large ecosystem of themes, apps, and payment integrations. Its plans scale from a first small store to a larger operation with more staff accounts and reporting.
Key features
- Large ecosystem: themes and apps for nearly any store need.
- Payments: built-in processing plus third-party gateways.
- Inventory, shipping, and orders: included on every plan.
- Scales: from a single-founder store to a full team.
Pricing
| Plan | Price | Includes |
|---|---|---|
| Basic | about $39/month or $29 billed annually | Core store |
| Grow | about $105/month or $79 annually | More staff accounts and reporting |
| Advanced | about $399/month or $299 annually | Advanced reporting |
A cheaper Starter option exists for simple checkout setups, and Shopify Plus is custom-priced for enterprises. Transaction fees and paid apps add to the subscription, and Shopify Payments availability varies by country, so check which gateways work where you are.
Prices change over time. Figures above are based on Shopify’s own pricing page.
Pros and cons
| Pros | Cons |
|---|---|
| App and theme ecosystem covers most needs | Subscription plus fees and apps add up |
| Payments, inventory, and shipping without separate tools | Advanced reporting needs higher tiers |
Shopify vs Spocket
Spocket, also covered on atlaspreneur, is not a store platform but a dropshipping product source that runs on top of Shopify and others. Shopify is the store itself.
Who it’s best for
Founders who want a reliable, well-supported platform to launch and scale an online store without building one from scratch.
Skip it if you are still testing an idea without products. Selling through social channels first may be enough before paying a monthly fee.
How to get started
Start the trial, check which payment gateways and couriers are available in your country, then add your first products.
FAQ
Does Shopify Payments work in my country? Availability varies by country, and third-party gateways can be used where it is not offered.
Can I build an Arabic store? Yes. Shopify supports several languages, but choose a theme that supports right-to-left text.
Disclosure: atlaspreneur may earn a commission if you sign up for Shopify through the links in this article. This does not change what you pay, and it does not influence which tools we choose to cover.
